Creative Ads

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What’s the one thing you want a radio listener to do after they hear your message?

Your answer to that question starts the creative process here at Akamai Broadcasting. We’ll strategize and script the best ways to deliver your message, from memorable branding jingles to hard-hitting direct response copy.  Our creative team has produced thousands of radio commercials that command attention and give clear direction, inspiring listeners to take action.

Examples of some great commercials are below.  However, if you want an average sounding, mediocre radio commercial, the kind most businesses write for themselves and the kind most local stations produce, check out Dan O’Day’s Bad Commercial Generator at https://www.danoday.com/bcg/.  It’s a great example of how NOT to do it, but if you like mediocrity, feel free to use it anyway.